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Imagine Music Festival Releases Official 2016 4K After Movie

Imagine Music Festival 2016 Mainstage Pyrotechnics

Imagine Music Festival, the amazing three-day camping, electronic dance music festival held in Atlanta, Georgia, is excited to reveal the official after movie for 2016. Coming off of a great year, which saw the festival welcome over 25,000 attendees to its new home at Atlanta Motor Speedway, the movie is – in a word, MASSIVE. Opening with a sweeping shot across the Imagine campgrounds, this #ReImagined look at the festival is something one can only do by taking a step back to take it all in. From a carefree float in the Imagine pool to a spin on the ferris wheel, the bumping beats of DJ Hanzel and lasers tearing through the night sky and even a wedding proposal, the after movie will transport you back to last August and make you want to do it all over again.

2016 IMAGINE MUSIC FESTIVAL OFFICIAL 4K AFTER MOVIE

Earlier this year, Imagine announced it would be returning to Atlanta Motor Speedway this September 22-24, 2017 for the fourth edition of the immersive aquatic fairy tale. The return to the venue means fans can expect plenty of upgrades, based in large part to feedback from its 2016 attendees. Expanded water stations, camping upgrades, improved VIP area, shade and charging stations, food options, dancers, art, workshops, the return of the Imagine pool and of course an even bigger and better lineup. As one of the country’s last remaining independent festivals, Imagine creates an all-encompassing, 360-degree sensory experience that blends music, circus troupes, performers, dancers, art, workshops, classes and more.

“We are extremely grateful for the love and support we saw last year. The magnitude of growth we experienced in our first year at Atlanta Motor Speedway was humbling. There is endless potential and we look forward to growing as a festival,” says Iris Presents founders Glenn and Madeleine Goodhand.

Tickets are available now starting at $125 for a 3-day pass. VIP passes, with front row pit access, an elevated viewing area, VIP (no line) access, air conditioned chill lounge, bottle service, cocktail service, complimentary champagne toasts, private security, clean trailer bathrooms with running water and air conditioning, giveaways, meet and greets, and more are available starting at $299 for a 3-day pass. Camping passes are now available to purchase as an add-on to the festival tickets, with prices starting at $99. Four camping packages available including GA Camping, VIP Camping, Easy Life Pre-Set Souvenir Tents, The Glamp Life Premium Tents, Geo-Dome Luxe Tents, GA RV Camping and VIP RV Camping. Tickets are available online at www.imaginefestival.com. Imagine Music Festival is an 18 and over event.

Imagine Music Festival is produced by Iris Presents. Visit www.imaginefestival.com for the most up-to-date information. Stay connected on Twitter at www.twitter.com/imaginemusicfes and on Facebook at www.facebook.com/imaginemusicfestival.

Imagine Festival 2016: Artist Preview

Imagine Festival - 4 Days Away

Imagine Music Festival 2016 is just days away from kicking off at the Atlanta Motor Speedway in Atlanta, GA. If you haven’t grabbed tickets yet, check out the options that are still available. The daily schedule has also been released, so make sure to take a look so you can plan out your weekend. With that in mind, we wanted to point out some artists that we’re looking forward to seeing. We picked out the following six artists (plus a bonus) by focusing on performers at Imagine that have a unique and original sound and are relatively removed from the mainstream. That’s not to say that we think mainstream music is necessarily better or worse, we just like to highlight artists that we think have a lot of growth potential. Additionally, we tried to have representation from each day, specifically focusing on artists that we think will perform particularly well in their given time slot.

Caspa B2B Rusko

While Caspa & Rusko likely have some of the best name recognition at Imagine, we still wanted to include them on this list given the circumstances. Both hailing from the UK, Caspa and Rusko have a long and storied history of working together. They are frequently cited as some of the earliest and most influential dubstep producers and often take credit in shaping and popularizing the genre. After spending seven years of DJing and producing solo, the two have come together again to rock the stage, and we couldn’t be more excited. The two were largely out of the limelight for the last couple of years, until they started making festival appearances this 2016. It will be really exciting to see what these veteran DJs and producers will show us this Friday at 10:30M, Day 1 of Imagine.

Minnesota

Christian Bauhofer, who goes by the stage name of Minnesota, has been kicking around for quite some time. He has dominated a corner of the bass music scene with his astral music that seems to shoot you through space. He has carved out a unique sound for himself; he knows how to bring the heavy bass when appropriate, but also pull back and present a softer, more emotional side of music. Performing on Day 2 at 8:15PM, his set time will coincide with sunset, which should make for a particularly spectacular setting as daylight gives way to night.

Phutureprimitive

Bay Area producer and songwriter Rain, better known as Phutureprimitive, describes his music as “dripping wet love drops of nasty mind melting sonic bliss.” Like many other artists at Imagine, Phutureprimitive occupies some of the more bass-heavy genres of music, crafting his own signature style of “lush melodies” and “fuzzy bass.” You can catch Phutureprimitive at 11PM of Day 2.

Lotus

This five-piece band has previously described their music as Rock, Electronic, Post-Rock, Jamband, Electro, Funk, and most recently, Dance Rock. Imagine Festival has its share of heavier and more electronic acts, as well as jam bands and instrumentals. Lotus is one of the groups that you can expect to bridge that gap, playing a style of music that is heavily instrumental, but very upbeat and easy to dance to. These guys are all around just tons of fun! You can look forward to their music and spectacular accompanying light design at 12AM on Day 2.

Opiuo

Broken-frog-stomping-funkadelic-hippo-hop-monkey-crunk-chunky-bouncy-stomach-morphing-bassdolloping-scrumptious-bowl-of-glitchy-bass-love. That’s what Oscar Davey-Wraight, AKA Opiuo refers to the genre of music he produces, not wanting to pigeonhole himself into a genre that might not fully encompass the sound of his music. Originally hailing from Ngatimoti, New Zealand, Opiuo has been crushing the bass scene for the last couple of years. If you’re a Bass or Glitch fan, definitely make sure to check out Opiuo and his chunky and scrumptious bowl of glitch sounds at 6:30PM on Day 3.

Thomas Jack

With a lot of representation of the bass, funk, and spacey realms of music, we wanted to make sure we got a little representation from the traditional club scene. Originally from Bemboka, Australia, Thomas Jack has been spending a lot of time recently making a name for himself in the US. While he may be most known for his Tropical House music, a style which he helped popularize, he also branches out into other styles frequently, making his sets dynamic. His music seems to take after his own persona, as he always appears to be having ton of fun on stage, dressed in his signature laidback tropical outfits. You’ll be able to catch Thomas Jack on Day 3 at 11PM.

Bonus Banger Set: Zeds Dead

Call it the fanboy in me, but I couldn’t resist giving a shout-out to Zeds Dead. As a fan, this lineup is particularly special for me because it features many of the original dubstep artists that sucked me into the scene around 2009-2010: Doctor P, Caspa & Rusko, Nero, Excision, Zeds Dead, and many others. Needless to say, if you’re a headbanger, Imagine must be looking pretty appetizing right about now! Zeds Dead have been such a dominant force in the Bass music world for years now. They consistently produce phenomenal bass and dubstep tracks, and venture into other genres when they feel like it, and their live shows are one of a kind. I had to make sure to include Zeds Dead, because one can only imagine how rowdy the main stage will be at 2AM on Day 2 with Zeds Dead closing out the night!

See you this weekend!

Meet the Founders of Imagine Music Festival

Imagine Music Festival 2015

(pictured above, The Glitch Mob perform at Imagine Music Festival 2015)

Summer is in full swing and for music fans that also means Imagine Music Festival is just around the corner. Imagine Music Festival will be taking over the Atlanta Motor Way in Atlanta, GA August 26-28. The final lineup has been released and includes some big names like Adventure Club, Benny Benassi, Borgore, Dillon Francis, Excision, Steve Angello, Zeds Dead, The Disco Biscuits, Gramatik, Caspa B2B Rusko, The Bloody Beetroots, and many more artists. If you haven’t purchased tickets yet, a range of options are available with General Admission tickets starting at $199 (plus taxes & fees).

Leading up to the festival, Dancebreak had the opportunity to talk to the founders of Iris Presents, Inc. and Imagine Music Festival, Glenn and Madeleine Goodhand. Continue reading below to get a look into what goes into planning Imagine Music Festival and what to expect at this year’s event. For clarity, Dancebreak comments are italicized, while responses from the founders are not.

You folks have been putting on events long before Imagine. How did you come to decide to create Imagine Music Festival?

We have been putting on events for over 20 years. The impetus behind creating Imagine started from a void of authenticity felt at other festivals. We felt that the experience was lacking and people were not being treated right.  For all of our events, our motto has always been “treat others as you would like them to treat you.” With this core value in mind, we sought to create a festival that was 100% customer-centric, maintained its integrity and had the thickest vibe possible.

Have either of you been involved with writing or creating music, or have you primarily been focused on putting on events?

Our primary focus is putting on events, however we also are passionate about helping develop local up and coming artists. By providing the highest quality production – our stage creates a platform like none other for local acts to practice and grow their fan base. We believe Atlanta has some of the best talent in the land and we are blessed to be able to showcase it.

What goes into creating something like Imagine? For patrons, it can seem like new festivals pop up rather quickly and without warning. What kind of work goes on behind the scenes leading up to a festival? How long was Imagine in the works before its debut?

A lot of blood, sweat, tears and more work than you can “imagine.”

What sets Imagine apart? Objectively speaking, it seems like you have gained quite a bit of recognition. But, at the ground level, what makes Imagine different? If you were to teleport someone to Imagine without telling them where they were, what sights and sounds would that person see that are unique to Imagine?

The biggest difference that you will feel is that we are one of the few remaining independent festivals. At Imagine you will experience a spectacle of aquatic themed performers; circus acts; transformational village; a colorful lineup with many gems to discover; and an incredibly positive vibe from both festival-goers and our staff.

Is IRIS primarily an Atlanta-based initiative? Are you involved with other events outside of the Atlanta area? If not, do you have aspirations to grow outside of the Atlanta area?

IRIS is currently based out of Atlanta, with most of our events happening in the area. We have been involved with almost every major EDM event to come through the city, since the nineties. It’s our home and therefore has been a great place for us to start. We are always looking for opportunities to expand and eventually would like to be an internationally recognized brand.

Are you primarily focused on dance music, or do you have other ventures unrelated to dance music that you’re involved in that you would like to share?

Our roots are in electronic music – it’s where we got our start and is what we know best. Music is always evolving however, and we will evolve with the music. That being said we have some other projects in the works that would open us up to experimenting with other genres and new experiences.

Dance music used to be more of a counterculture idea; the artists, patrons, and enthusiasts tended to be more on the fringe of what society considered “normal.” Yet these days, it’s everywhere. In your opinion, what caused that change? Did dance music become more “normal” or did society become more “weird?”

At its core, the scene was always about the music and gathering together for the music, the love, the party, and the knowledge. Dance music makes you feel good and creates an environment free of judgment where you could express yourself. I wouldn’t say that the participants were not normal, some were perhaps the most ordinary of people looking for an escape from their everyday lives. It’s hard not to like electronic music as it can be very uplifting. It was only a matter of time for the mass-market to catch on – we believe the internet and social media perhaps played the biggest role in lifting the music out of the underground. It simply became easier for more people to connect and share a common love for the music.

Has this changed the way you plan, promote, and throw events at all?

To keep some of our old school flavor, we still employ some traditional promotional methods, but Social Media sure has made getting the word out much easier.

What challenges has the commercialization of dance music presented for you guys? How have you benefited?

Most promoters will agree that skyrocketing DJ rates has created the biggest challenge for festivals. Now there is a larger market out there opening our events up to more people, but there is still a great deal of risk involved.

To wrap things up, can you comment on what patrons can expect for this year’s Imagine? What’s something that a returning Imagine fan can look forward to? What about someone who is coming to Imagine for the first time?

At the end of last year’s show, we took to the stage and promised everyone that things would only get bigger and better – and that still holds true. From a bigger lineup, more performers, more days, bigger venue with camping – there is a lot to look forward to this year. For someone coming to Imagine for the first time, we hope they feel the same energy and love that was felt by every first-timer before them.

Thank you for your time, we look forward to seeing you all at Imagine Music Festival this August!